. The common position provides for a ban on all forms of advertising As used in the text, advertising means "any form of commercial communication with the aim, or direct or indirect effect, of promoting a tobacco product, including advertising which, whi
le not specifically mentioning the tobacco product, tries to circumvent any advertising ban by using brand names, trademarks, emblems or other distinctive
features of tobacco products". Sponsorship is defined as "any public or private contribution to an activity or event with the aim,
...[+++]or direct or indirect effect, of promoting a tobacco product". or sponsorship of tobacco products within the Community, to be phased in subject to certain conditions and certain limits.Le parrainage est défini comme "toute contribution, publique ou privée, à une activité ou à un événement, qui a pour but ou pour effet direct ou indirect de promouvoir un produit du tabac". ou de parrainage des produits du tabac dans la Communauté en plusieurs phases dans certaines conditions et avec certaines limites.